Automattic’s acquisition of Tumblr means a lot for the future of Tumblr, but more importantly it could help revive Tumblr-style content on the open web.
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Beware of the growing Economy of Inconvenience
Convenience and comfort is being monetized at a rapid rate. Business realizes that you will pay for basic creature comforts. So now they are developing sophisticated models around inconvenience and an economy is growing around it. If we do not take steps now, it will dominate our future.
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Reclaiming the word, Publish
Publishing was not always intertwined with the idea of making money. Now it dominates its purpose. News, Information and “content” as a commodity lowers its value. So it is time to reconsider what we mean when we say the word “publish.”
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Are you using a Platform? Is a Platform using you?
If where you publish is giving you less and less, while requiring more and more, you might want to reconsider your choices. Jump ship from dying or crowded platforms and take ownership of your effort on the open web.
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Switching blogging platforms? Have you ensured that you have the proper redirection strategy?
Would you delete your Twitter account just to change your header? Of course not, it would erase your entire history and all the hard work you have done. But blogs do something akin to this every day when they switch their blogging platforms without thinking about redirections.
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Think about the future of your post when you blog
You need to think about what will be happening to your posts a year after you publish them. By making some simple decisions now, you can help improve their long term viability and ensure access to your thoughts for years to come.
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